Naked Punch

The Challenge

The founders had extraordinary relationships and a decade of credibility inside Lahore's art world — but no platform that made any of it legible or accessible to international galleries, collectors, or institutional buyers. Their work lived in private conversations and handshakes, not on a searchable, trustworthy digital presence.

Our Approach

Esipick.org built the platform from the ground up. Not just a website — a structured digital identity that communicated the credibility of a decade of insider access, with an archive of artists, an editorial layer, and an advisory interface that spoke the language of institutional buyers.

Outcome

Naked Punch now operates as a credible digital gateway between Pakistan's contemporary art ecosystem and international audiences — extending the reach of relationships that previously stopped at the city's edge.

Details